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Website
http://www.meshio.com/ -
Original page
http://www.meshio.com/2008/09/the-kettle-plug-logic/ -
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1) Safety reason - different plug type to wall outlet prevents user from mistakenly plug in a 110V appliance to a 240V wall outlet. Anyway, this is still not a fool proof solution.
2) Business / Marketing strategy - Manufacturer like Sony, prefers to have their own unique style / electrical sockets to prevent user from using other brands accessories with their product - ie: camera with unique rechargeable battery. So, the next time you have a faulty accessory, you need to come back to them to get a replacement. It's most of the time the accessory that is damaged and it's expensive too.
Yeah, I wouldn't blame manufacturers who wants to profit from these "market inefficiencies", but it's really taking a toll on the life of a consumer. Imagine having to pack for a family trip where everyone in the family is using a different brand of mobile phones, you might just need a luggage bag for handphone chargers!
I think it still comes down to the manufacturer's preference and consumer's wise decision.
P/S: there is also a universal mobile phone battery charger that can charge any type of battery using any type of outlet.